Simple Tips to Make Your WordPress Website Faster

The Internet has taken the world by storm. With high-speed internet service available almost everyone, the buck lies with website owners to make their websites faster to load. People love browsing the web but they also love the websites that load faster and do not make them wait for hours. In fact, a major contributing factor to page abandonment is a website's loading time. Faster the...

Insights to YouTube SEO - The Second Largest Search Engine

YouTube is definitely the second largest search engine after Google that is used by millions of individuals around the world. To get yourself noticed on this prodigal platform, companies need to create a striking digital marketing strategy that gets all eyes on your videos. Though it is not as simple as uploading a video and it going viral, there are few simple steps to optimize your videos...

Social Media Objectives – Customer Loyalty OR Brand Awareness?

Social media marketing is the most vital point in any business right now-whether it has an online store or a brick and mortar one. However, many businesses fail to measure the conversion availed from this medium. In recent market studies, many top social media goals along with myriad other data regarding time and resource investment of marketers, hiring process and source of the best ROI...

4 Ways to Deliver Outstanding Social Customer Service

Over time, there’s been a huge surge in some of the big brands taking a step ahead to provide excellent social experience to their customers. Social customer service, according to study, is all about providing human touch to consumers for a better experience. 80 percent companies believe that they deliver excellent customer service. But that’s not how consumers think. Thus, there’s a huge opportunity...

Use Twitter as your digital selling tool to drive more sales

The importance of social networking platforms in driving successful day-to-day business is well known to socially empowered sellers. Right from creating fan pages on Facebook to connect to your customers to using LinkedIn for getting to know prospective customers and businesses, you might have done it all. However, how much have you used Twitter to your business’s advantage? These 5 easy ways of...